Archive for the 'strategy' Category

Oct 24 2008

How are elephantitis of the testicles and internet marketing success related?

Published by under motivation and mindset, strategy

Don’t watch the video if you are easily offended please

1. They are not going to occur overnight.
2. They are becoming more common and the results can get out of hand (see Joe Vitale link below) - pardon the pun.
Elephantiasis - source the free dictionary -
Lymphatic filariasis is a disease of underdeveloped regions found in South [...]

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Oct 16 2008

Two easy to make research mistakes

Published by under content and traffic, psychology, strategy

Mistake 1 - using only quantatative or qualitative data not both together

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Oct 07 2008

What does a dead Moravian dude know about internet marketing?

Published by under strategy

Who was Joeseph Alois Schumpeter? And what the hell has he got to do with internet marketing?
Joeseph Alois Schumpeter, was born in Moravia in present day Czech Republic, he later became an american citizen. An ecconomist and potitical scientist, who tried to integrate sociological understanding into his ecconomic theories. He saw innovation as fundamental to [...]

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Oct 01 2008

Globalisation issues for new product launch

Published by under psychology, strategy

What does the shorter new product cycle and drive towards global economy mean for managers and individuals in an international business environment? Developments will be trace dsimplistically in terms of opportunities and threats.
What are the implications of a global marketplace?
Globalisation ensures specialisation in production of goods and services as more competition ensures unique needs are [...]

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Sep 28 2008

Product Launches - Strategy Issues

Published by under strategy

What are the strategy issues involved in a product launch?
This begs the question what is a strategy and there are plenty of different versions of this. Here’s a few for you to muse over while we look at some strategies involved in product launches.
“Strategy is the direction and scope of an organisation over the long [...]

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