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1. Sell a PLR eBook just as you downloaded it.

Sometimes we find a PLR eBook that is so well written we don’t want to make any changes to it. This is a rarity so make sure that you do actually read it print it ou and read it through. It may be perfect for our target market so we want to put it out for sale immediately.

We should still change it a little your the author now, and adding some links of your own won’t hurt your business. Not quite sure of how to do this then watch this video If you’re not willing to do even that, then you should really revaluate whether this is for you. Go and watch sex in the city or something that’s going to empower something other than your bank balance.

This is the easiest way to make money from PLR, but it depends on a lot of factors including finding a good content writer and an eBook written on the exact topic we are targeting. This is no small task. And, let’s not forget the nature of PLR – hundreds of others have the exact same eBook, and they will inevitably be competing with you for sales the lazy way by spitting it out just as they found it.

2. Bundle Related PLR Products

Maybe you want to sell a package of products to give the buyer more value and increase the price of the sale. In this case you would scour the PLR sites, auctions, and forums to find several topically related eBooks, software, scripts, or articles.

This is a common marketing tactic used in other industries as well. Look at the video gaming market for example. The Xbox 360 unit was released with several “bundles”. The console itself sells for $300 but the Kids Starter Bundle is $500, the Sports Bundle is $600, and the Ultimate Gamers Bundle is a cool grand! Nintendo is the king of this once again the Wii Fit has sold out in the UK and you can only get it in the full bundle if you have something that is very in demand you can give more and charge more.

Whether real or not, consumers think that if they buy more of any one item, they are getting a better deal. It’s a great marketing ploy you will always see a buy one get one free offer in your supermarket, increases the value of the sale, and has been proven to work. Make sure you are adding value if you over burden your new buyer with rubbish they will never ever buy from you ever again.

3. Give It as a Bonus

If you already have a primary product or service and you’re looking for something to make your offer even juicier, a PLR product is the perfect answer.

Since PLR material is much cheaper than your own stuff or that of a freelancer, you can justify giving it away as an extra. Just make sure that the topics are similar don’t give a dog training book with a giving up smoking guide. And don’t be afraid to mix up the format. If your primary product is an eBook, then why not give your customers a complimentary piece of software or vice versa.

4. Use a PLR eBook to Promote another Product

One of the best ways to promote anything is to first develop a trust with your ne prospects. And, time and time again it has been proven that giving them free, useful information is the best way to develop that relationship.

You give them a free PLR eBook chocked full of information about a specific marketplace, and in that eBook you lead the reader to your primary software product (ex. The Ultimate Widget Automater), which solves their problem in some way. I can assure you they are much more likely to buy from an informational eBook than a hyped up sales letter any day of the week don’t not have the hyped up sales letter as well though.

5. Sell it on eBay

Cheaply to find potential buyers for your other products .If you are looking to generate leads for your other products or services, you may want to purchase PLR products and sell them on eBay or other auction sites at cost.

Sure, you won’t make anything on the initial sale, but if you modify the PLR product to link to your products or newsletter subscription, you will surely make some backend money.

The lifetime value of the customer is far more important than making a $3 or $5 profit on each piece of PLR. Build trust and you can sell over and over again and now you have a business rather than a fly by night operation.

grab some plr from Mike Ambrosio

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